First song choice

As mine and my partners taste in music are similar, we have considered future garage, Indie pop and funk which all form an alternative concept, as they usually target a young audience, therefore the artist will be innovative. These genres were inspired by DJ Jamie XX, Swim Deep and Ben Khan, along with other artists that we generally enjoy listening to.

Considered Songs for Music Video:

Jamie XX - Girl

There is no music video for 'Girl' so we can completely experiment from scratch; applying Goodwin's theory and link sound and visuals together, as well as many other features.
At the beginning of the song, a man says "The most beautiful girl in Hackney y'know", referencing the title of the song. This ambiguity of this intro can be explored in many different ways throughout the song as there are no lyrics apart from:

"I want your love"
"I want your love"
"I want your love"
"Give me your love"

perhaps indicating Jamie XX's emotions towards 'the most beautiful girl in hackney' as this is the hometown of the artist. The imagery is already created of the setting - Hackney, which is an urban area and reflects the artists himself; a young and trendy character, and also applies to the genre as electronic music videos conventions include urban areas.
The repetition of the song lyrics and beat connote an obsession (of the girl) so the main focus of the song is this girl, representing the life of the youth in London. This stereotypically, including drugs, alcohol and of course; music.
Throughout the song, the atmospheric rhythm is a main feature and is an obvious theme, therefore we will keep this theme applicable through visuals of the video.